AIRS Medical initially contracted me to develop a new US website for SwiftMR, their MRI image enhancement software. I expanded the visual identity by their Korean team and delivered a Wordpress site, digital ads, and an 8-page print brochure.
In the following months, the team expanded into Germany, Japan, and Brazil. I systematized and documented my designs, so that I could support their growing sales and marketing teams.
I was lucky to have a great client that gave me the chance to grow with the company. Our relationship started with a single website, and it expanded to hundreds of print, digital, and web deliverables to support a growing international team.
I learned how to document visual guidelines, guide proper adoption, and review new work to ensure brand consistency. I learned how to ask for help, hand off work to other contractors, and make sure that design was supporting the company's most important goals.
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